For over 10 generations, Reserva de la Familia® was a family secret only shared with the closest of friends. In 1995, to celebrate their 200-year anniversary, the family decided to share this special blend of Tequila reserve with people who truly savour an exceptional taste. Only the finest 10-12 year-old agaves are hand-selected, and only the most flavourful inner portion of the agave’s heart is used to make this award-winning 100% Blue Agave Extra Añejo Tequila. It is aged for a minimum of two years in the Cuervo family’s private cellar and combined with family reserves as old as 30 years.

The bottle is made of brown, hand-blown glass, and is individually numbered and sealed with wax. Every year, the Cuervo family commissions a Mexican artist to design the new limited edition collectible box, making Reserva de la Familia® the ultimate gift. This year’s collectible box artist, Carlos Aguirre, is considered one of the founders of contemporary art in Mexico.